Practical tips and resources for your business.
Discover practical tips, resources, and best practices for building websites, e-commerce, and web applications.


Server-side data counting and page tagging: using Cloudflare Web Analytics and Cloudflare Zaraz
Well-designed analytics is no longer just “an add-on to a website”. It is a key part of business infrastructure. Without reliable data, you cannot sensibly calculate the return on marketing investment.

Rafał Adamski
Co-Founder & CEO


No-code vs low-code vs custom AI applications: what is actually worth it for a business?
Automation is no longer a nice extra. Companies, especially small and mid-sized ones, want to streamline processes, reduce manual work, and make better use of data. At the same time, they rarely have an in-house IT department.

Rafał Adamski
Co-Founder & CEO


How to choose the right technology stack for a startup?
In a startup, technology is never the goal in itself. It needs to deliver the MVP on time, let you test hypotheses quickly, and not kill the company with maintenance costs when the product starts to grow.

Łukasz Błocki
Co-Founder & CTO


How to choose a technology partner (software house) for a startup?
In most startups, technology is a means to an end, not the end itself. What matters is speed to market. The right partner can help you move faster without creating long-term technical debt.

Łukasz Błocki
Co-Founder & CTO


Planning post-MVP scaling - How to turn a prototype into a growing product?
At the MVP stage, speed and a working product are the priority, not a perfectly planned architecture. Here's how to start scaling your MVP the right way.

Łukasz Błocki
Co-Founder & CTO


MVP budget and cost estimation: how to calculate the cost of building an MVP
In digital projects, the most expensive thing is making decisions “by gut feel”. An MVP - the minimal version of a product - is meant to reduce risk, but only when it’s scoped thoughtfully and backed by a realistic budget.

Łukasz Błocki
Co-Founder & CTO


WordPress or something else? Which CMS should you choose for a company website in 2025?
Many companies still start their online presence with WordPress. At first glance, it seems like a rational choice - free, popular, with thousands of themes and plugins.

Rafał Adamski
Co-Founder & CEO


Website metrics - Key KPIs for Company Websites (B2B and B2C)
Most companies measure the effectiveness of their advertising campaigns, but they increasingly neglect their own website as a source of solid business data. Yet the website is exactly where all traffic - both organic and paid - ultimately converts.

Rafał Adamski
Co-Founder & CEO


Product Discovery phase - How to plan a project that really succeeds?
Most failed tech projects don’t fail because teams can’t build them. They fail because they build the wrong product. Teams start coding before they understand whether the idea even makes business sense.

Rafał Adamski
Co-Founder & CEO


Headless CMS: Flexible content management in modern web projects
With the growth of websites, mobile applications, and multi-channel brand communication, traditional content management systems are starting to become a barrier rather than a support.

Łukasz Błocki
Co-Founder & CTO


UX as a competitive advantage: Why good design sells
A few years ago, a corporate website was just a digital business card. Today, it is one of the most important channels for acquiring customers and building trust.

Rafał Adamski
Co-Founder & CEO
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